CMR surgery advances business and leadership in Europe
- Implementation of new direction in Europe for deliver growth and customer success
- very experienced medical technology named leaders, including OlivIuh Wolber in the new position of European Managing Director
Cambridge, UK. 14 April 2022 00:01 (GMT). CMR Surgical (CMR) – the global surgical robotics company – today announced its new leadership team in Europe. At the same time, a new regional structure is being put in place to support significant growth as CMR continues to expand rapidly around the world.
The advanced model in Europe enables CMR to operate its core customer-facing businesses directly from local markets and across the region. This will enable CMR to accelerate decision-making, support customer success, and drive business growth, while maintaining global alignment.
To ensure that CMR achieves its ambitious plans in Europe, Olivier Wolber has joined CMR as European Managing Director (GM). Olivier will be responsible for implementing the business and customer success strategy. An established senior life sciences executive, Olivier joins CMR from Smith & Nephew, the multinational medical device company, where he served as Managing Director across multiple territories in EMEA.
“I am thrilled and honored to take on this new role at such a crucial time in the company’s journey, as it continues to see tremendous opportunities and continued strong momentum in the regions and globally,” said Olivier Wolber. , European General Manager (GM), CMR Surgery.
Local General Managers will report to Olivier to ensure success in their own territory. Appointments include Patricia Chesnais for France and Benelux, Massimo Carone for Spain and Portugal, and existing senior business experts at CMR, Franz Mazzone for Italy and Ana Raduc for UK and Ireland.
Patricia and Massimo recently joined CMR, bringing a wealth of medical technology and leadership experience to their roles. Patricia has held senior roles at CR Bard, Phillips and Johnson & Johnson, and Massimo spent ten years in senior roles with multinational medical technology company Stryker, most recently as European Managing Director.
To drive business development in Europe, Colin Eke has taken on the new role of New Business Development Manager for Europe.
Steve Bell, Chief Commercial RMC Surgical Officer, commented: “Europe is a key strategic market for CMR and having highly accomplished leaders with extensive senior executive experience on the ground in Europe will allow us to empower local teams and make decisions closer to the customer. “
By Vegard NersethCEO of CMR Surgical, adds: “This is an important step in executing our strategy and building a very successful surgical robotics business. We are thrilled to have exceptional senior talent to help shape our offering in Europe and be part of the CMR story. With this dynamic team at the crossroads of commercial and customer experience, we hope to create stronger partnerships and accelerate the adoption of Versius across Europe.
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Notes to Editors:
The Versus® Surgical robotic system
Versius® resets expectations of robotic surgery. Versius fits into virtually any operating room setup and integrates seamlessly into existing workflows, increasing the likelihood of minimal access robotic surgery (MAS). The compact, portable and modular design of Versius allows the surgeon to use only the number of arms needed for a given procedure.
Biomimicking the human arm, Versius offers surgeons the choice of optimized port placement, along with the dexterity and precision of small, full-wrist instruments. With 3D HD vision, easy-to-adopt instrument control, and a choice of ergonomic working positions, the Open Surgeon Console has the potential to reduce stress and fatigue and enables clear communication with the surgical team. By thinking laparoscopically and operating robotically with Versius, patients, surgeons and healthcare professionals can all benefit from the value that MAS robotics brings.
But it’s more than just a robot. Versius captures meaningful data with its broader digital ecosystem to support a surgeon’s continuous learning. Through the Versius Connect app, Versius Trainer and the CMR Clinical Registry, Versius unlocks a wealth of information to improve surgical care.
About CMR Surgical Limited
CMR Surgical (CMR) is a global medical device company dedicated to transforming surgery with Versius®a new generation surgical robot.
Based in Cambridge, UK, CMR is committed to working with surgeons, surgical teams and hospital partners, to provide an optimal tool to make minimal access robotic surgery universally accessible and affordable. With Versius, we are on a mission to redefine the surgical robotics market with practical, innovative technology and data that can improve surgical care.
Founded in 2014, CMR Surgical is a limited company backed by international shareholders.